Engagement Rate Calculator — Free Tool
Calculate your social media engagement rate instantly. Compare against benchmarks to see how your content performs.
Engagement Rate
0.00%
Enter followers and engagement metrics to calculate
Total engagements
0
Followers
0
Likes
0
Comments
0
Shares
0
Views
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Benchmark scale
Low< 1%
Average1% - 3%
Good3% - 6%
Excellent> 6%
Features
- Instant engagement rate calculation
- Benchmark comparison (low/average/good/excellent)
- Individual metric breakdowns
- Multi-platform support
How engagement rate is calculated
| Formula | ((Likes + Comments + Shares) / Followers) x 100 |
| Low | Below 1% |
| Average | 1% - 3% |
| Good | 3% - 6% |
| Excellent | Above 6% |
How to use this tool
- Select the social media platform you want to calculate for.
- Enter your total follower or subscriber count.
- Enter the number of likes, comments, and shares for a post or time period.
- Optionally enter views for additional context.
- See your engagement rate instantly with a benchmark comparison.
- Want to track engagement over time? Create a free BulkPublish account to monitor your social media performance.